June 8, 2026 (Kuala Lumpur)

“Today marks an exciting new chapter for VIMA.

When we started VIMA Music Awards, our goal was simple: create opportunities for independent artists and help them get discovered. Over the years, however, I realized that the most valuable thing we were building wasn’t the awards themselves.

It was the communities, relationships & cultural ecosystems forming around them.

That realization inspired the evolution of VIMA GLOBAL.

Our new identity reflects a broader vision of building

Southeast Asia’s Independent Creator, Culture & Entertainment Technology Ecosystem, connecting creators, communities, commerce, AI, media and youth culture across the region.

The colours represent creativity, culture, technology & growth, while the ⭐️ compass star symbolizes discovery, direction and the future we are helping to shape together.

Our new tagline,

“Culture Creates Connection. Connection Creates Value.”,

reflects a belief that when people connect through music, creators and shared cultural experiences, meaningful opportunities follow.

Music remains at the heart of our journey, but VIMA GLOBAL is about something bigger: creating an ecosystem where creators, communities, brands and technology can grow together.

This is more than a new logo.

It’s a reflection of where we believe the future is heading.”

Siva Zaphod Chandran
Founder, VIMA GLOBAL & VIMA Music Awards